Matt Morris · Health Dynamics

Matt is one of a rare breed of transformation leaders who operates fluently across HR, finance and technology - the three disciplines that together define whether a Target Operating Model actually delivers or simply looks good on paper. He sits with a CEO, CPO, CFO and CDIO in the same room, understands and contributes to all the conversations, and builds the workforce strategy that connects them.

Career built in commercially demanding environments - finance roles in hospitality and utilities, then large-scale technology-driven workforce transformation at Sky, British Airways and Centrica - before pivoting into health and care.

Understands how technology change reshapes operating models, how financial constraints define what transformation is actually viable, and how to translate a TOM from concept into a costed, staffed, deliverable reality.

Regular presenter to CPO, CFO, CEO and Non-Executive audiences; delivers workforce planning training programmes to health and care systems.

Selected engagements

Recent and notable work

Salisbury NHS Foundation Trust

Interim Associate Director of Workforce Planning during a critical period of organisational change. Translated complex demand and capacity pressures into a Board-ready workforce plan and embedded the planning rhythm into BAU finance and HR cycles.
Oxford University Hospitals NHS Foundation Trust

Led a full workforce and service redesign of the Emergency Department, balancing patient flow, safe staffing and financial constraint. Scenario models enabled evidence-based decision-making across clinical, operational and finance leadership.
Princess Alexandra Hospital NHS Trust

Produced a 20-year forecast of population health demand, activity constraints and workforce requirements to underpin the New Hospital Programme business case - a live planning tool for national programme use.
Buckinghamshire Healthcare NHS Trust

Embedded as trusted advisor to the Chief People Officer and Deputy CEO, delivering strategic workforce planning support at the most senior level. Coached the in-house team from project-mode SWP to a repeatable annual planning cycle.
South Central Ambulance Service NHS FT

5-year forecast of population health demand and paramedic training capacity, informing workforce pipeline strategy - with supply-side levers built into the model for use in BAU annual planning.
Frimley NHS FT & NHS England CDC Programme

Built a 10-year workforce and capacity model to support business case assurance for the Community Diagnostics Centre Programme, connecting workforce demand to Total Employee Cost.
Sussex ICB & BOB ICB - NHS England ARRS

Supported the diversification of primary care workforce under the Additional Role Reimbursement Scheme; modelled role mix, supply pipeline and financial impact including skills-based substitution.
Buckinghamshire Health & Social Care Academy

Lead Instructor for the Workforce Planning for System & Place programme, building organisational capability across health and social care partners.

Career highlights

Roles held

Transformation Director, Health Dynamics
Sky (BSkyB) - end-to-end transformation of field service engineer operating model during Sky Q rollout; multi-year SWP model for 4,500+ FTE
British Airways Holidays - led organisational and workforce development of the transition from flight-plus product to fully independent holiday company
Centrica (British Gas) - post-merger workforce reconfiguration of 13,500 field engineers; SWP linking skill demand, attrition and TEC to CFO underwriting
Scottish & Southern Energy - transformation of multiple acquired brands into a single unified sse.co.uk platform
Linde Group (BOC) - digital transformation at UK & Ireland level; established organisation's first Digital Committee below the executive board
Earlier finance roles in hospitality and utilities

Qualifications

Advanced Certificate in HR Management - CIPD Level 7 (Postgrad equivalent) - 2023
PRINCE2 Project Management - Practitioner - ILX Group - 2007
Certificate in Recruitment Practice - Merit - Institute of Recruitment Professionals - 2007
Award in Education & Training (Level 3) - Training Qualification UK - 2007
Certificate in Personnel Practice - Merit - CIPD - 2006

Tooling & methods

Anaplan, SAP SuccessFactors, Workday, Oracle HCM, Power BI, Tableau, advanced Excel.
SWP method - segmentation, demand drivers, supply modelling, scenario testing, build-buy-borrow-bot, BAU embedding, annual & quarterly recalibration.
Finance integration - WTE to Total Employee Cost, pay-cost modelling, productivity benchmarking, benefits realisation.

Want Matt to look at a workforce or TOM problem?

Matt takes exploratory calls directly. Bring the problem in whatever shape it is currently in - he is used to briefs that are still forming.

Arrange a conversation